Honeycomb Wholesale
. 2026 .
Welcome to Honeycomb!
Thank you for partnering with your neighborhood bread bakers. Our goal is to support you in every way we can—empowering you to serve your guests the freshest, highest-quality breads, enhancing your reputation, and strengthening your bottom line.
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Providing the best possible dining experience for your guests is a difficult and expensive labor of love; especially when it comes to the mysterious alchemy that turns flour and water into exquisite artisan breads. Let us take the burden off your staff and your budget by joining Honeycomb’s wholesale family!
Please use our Contact Page to tell us a bit about your business, your menu needs, and request a wholesale menu
New Clients:
Contact Us!
Details:
Recurring deliveries can be set up for any weekday. Sorry, no weekend deliveries!
Items included on a recurring are priced with a 35% discount from our retail MSRP.
Recurring orders can be cancelled, paused, or changed at any time. All changes made to your recurring order take effect the next billing cycle (Most customers are billed once per week)
Deliveries on Tuesday and Friday get free delivery. Deliveries set up for other weekdays do include a delivery fee based on distance from our Winter Haven shop.
Wholesale products are sold in sets—usually multiples of 6. Refer to the table below for more.
Recurring Ordering
This is the primary way wholesale clients receive fresh bread and pastry. Orders are received on a predictable schedule without the need to place a new order for every delivery. Billing happens automatically, and changes to your order can be made at any time for the following billing cycle. Our goal with recurring orders is to provide consistency, and convenience so that our relationship enhances rather than distracts from your business.
Recurring deliveries are configured to your individual needs and preferences. To set up your recurring schedule, send me an email with your needs and I will assist!
Benjamin@Honeycombbread.com
Details
Only clients with an active recurring order will be able to place a la carte orders. A la Carte orders are supplemental to your recurring order. They aren’t intended to be your primary way of receiving product.
You can place an a la carte order at any time through our website: honeycombwholesale.com. You’ll need the client password to access the site.
A la carte orders are produced on Tuesdays and Fridays only. We do not deliver on weekends.
Your a la carte wholesale rate is discounted 30% from our retail MSRP.
If you need assistance putting together a larger order for catering or a special event, please reach out directly by emailing Benjamin@Honeycombbread.com
The a la carte menu does have quantity limitations to protect against sudden demand spikes. Please read the item descriptions for more details.
A la Carte Ordering
A la carte orders are supplemental to your recurring order. They aren’t intended to be your primary way of receiving bread and pastry; therefore, only clients with an active recurring order will be able to place a la carte orders.
Our goal with a la carte is to provide additional flexibility for the changing needs of a small business.
A la Carte Ordering Schedule
For Tuesday delivery, please have your order submitted by 5pm Monday
For Friday delivery, please have your order submitted by 5pm Thursday
Our delivery route starts at 8:00am Tuesdays and Fridays.
Most deliveries are completed by 10am.
Because of the possibility of unexpected road conditions or additional catering/wholesale stops on the delivery route, we don’t guarantee delivery times—however most deliveries are completed by 10am and we do our best to deliver with the best timing possible.
We do not deliver orders on weekends.
Minimums & Deliveries
All orders must meet a $40 minimum to qualify for wholesale pricing. Orders less than $40 are sold at our retail MSRP
Orders must meet an $80 minimum to qualify for delivery. Orders less than $80 can be picked up from our Winter Haven location.
The a la carte website has batch sizes and other price and quantity information. Please check the item descriptions for guidance on batch sizes.
Please remember that after you have accepted the delivery, you are responsible for the care and safety of the product.
Shorts vs Substitutions
Occasionally our bakers end up in situations where our inventory comes up short and we can’t fulfill your order. For example, when the menu changes to a new seasonal item, a client may end up with only 10 blueberry muffins instead of the requested 12. When this happens, we have two options: short the delivery by 2 muffins and refund the difference, or substitute the missing blueberry muffins with a different pastry of equal type (eg. 10 blueberry muffins and 2 lemon muffins).
For some clients it is more important to have enough product on hand to sell, and for others, it is more important to keep their menu consistent. If a certain item is impossible for us to fulfill, Honeycomb’s bakers will short orders by default. If you would prefer us to substitute instead of short. Please notify us of your preferences so we can best serve your company’s needs.
Lastly, keep in mind that our team always prioritizes recurring orders over a la carte. If an item sells out, a la carte clients are more likely to be shorted compared to recurring clients.
Receiving Your Order
Once the client accepts a delivery, it becomes their responsibility to care for the items and keep them fresh. Here is a recommended protocol for your team to follow:
Inspect Upon Delivery: Please check your order immediately upon receipt. This includes verifying quantities, checking for visible damage, and confirming accuracy.
If you are picking up: please arrive on your designated pickup day. We do our best to unite unclaimed orders with their recipient, but it is your responsibility to pick up your order. Unclaimed products are donated to The Mission of Winter Haven after 24 hours with no refund.
Refuse Damaged Items on the Spot: If any product appears visibly damaged, or incorrect, you must refuse the item at the time of receipt and notify us within 24 hours
Transfer Items to From our Container to Yours: Ideally, pastries are stored in airtight bins in a single layer. Stacking items on top of each other may cause damage. Team members should use utensils and/or gloves to handle our products. They should never use their bare hands to transfer pastries, or set food on bare countertops.
Confirm acceptance with the delivery person, and return our bins please! ☺
It is important to check your deliveries before accepting them. Every Honeycomb product is handmade from scratch to-order. Our products are perishable and keep best when stored as recommended in our freshness guidelines.
Returns are accepted for errors on the part of Honeycomb, for example the wrong shape or size of loaf. When product is returned, the cost of the returned product will be credited to the client’s account. Returns must be reported within 24 hours of delivery—and the best time to report is immediately upon receipt! We don’t offer refunds for errors that are not reported.
Freshness & Quality
We are committed to helping you serve products that are fresh, safe, and of the highest quality. Products that are stale, burnt, damaged, soured, or stored in unsafe conditions reflect poorly on both your business and ours.
By purchasing Honeycomb products, you agree to maintain the health and safety standards set by the Florida Department of Agriculture and your local health department.
Honeycomb reserves the right to pause or discontinue production for any client who:
• Fails to uphold local health and safety regulations.
• Serves Honeycomb products that are visibly damaged, unsafe, or improperly handled.
• Misrepresents our products through false, misleading, or disparaging claims.
Co-Branding
Honeycomb is a premium brand with a dedicated, loyal following. The golden glimmer of Honeycomb’s bee is an instantly recognizable and attractive asset to your menu.
A great way for restaurants or cafes to drive engagement and boost sales is to highlight the local growers and makers that contribute to your menu. Honeycomb makes this easy by providing branding kits and logo assets to our customers to use on menus and social media. The three images above are formatted for instagram posts, and the Honeycomb bee logos below are a great addition to your printed menu and our window decals make an elegant physical presence in your shop.
Thank you for taking the time to review these wholesale guidelines!
We can’t wait to share our love of baking with you and your guests. Together, let’s make our city a better, yummier place to live!
Warmly,
Benjamin
Wholesale FAQ
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$40 minimum to qualify for wholesale pricing.
$80 minimum for deliveries. (Pickup still available)
Orders under $40 are sold at retail MSRP.
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Orders are accepted online at honeycombwholesale.com. You can place your order any time, but a la carte orders are fulfilled on Tuesdays and Fridays only
Order by 5 pm Monday for Tuesday delivery
Order by 5 pm Thursday (for Friday delivery).
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A la carte clients can select pickup or delivery at the beginning of their order.
Recurring clients get free delivery on Tuesdays and Fridays. Recurring deliveries on other weekdays do incur a delivery fee.
If your order is pickup, you can collect it at the shop at no charge. It’s your responsibility to pick up on the designated day. -
It is your responsibility to pick up on the designated pickup day, or to contact us for alternate arrangements.
If an order is not claimed and you have not reached out to make alternate arrangements after 24 hours, your products will be donated to the Mission of Winter Haven.
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Recurring client orders are fulfilled first and are less likely to have shortages.
In the event of shorted items, you can choose:
Short the item and receive a refund for the missing amount.
Allow substitutions (e.g. lemon muffins instead of blueberry).
Substitution preferences should be communicated in advance. Our default is to short unless we have instructions from you.
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Refuse delivery upon arrival if there’s a visible issue.
Once accepted, items are your responsibility—no returns for wasted or staled products.
Returns are accepted only if there's an order error on our side (e.g. wrong shape or size), and must be reported within 24 hours of delivery.
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How should I store the products?
All products are perishable and come with recommended storage guidelines. More information is found at https://www.honeycombbread.com/fresh
You’re responsible for maintaining proper food safety and storage as required by the Florida Department of Agriculture and local health authorities.
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If you need to place an order past the 5pm deadline, you must let me know by phone immediately so I can add your order to the report. If you do not contact me, your order will be in the report for the following fulfillment day.
If you completely forget to order, please reach out. Emergency requests are accommodated on a case‑by‑case basis, but may be charged at the retail MSRP. Let us know your needs, and we’ll do our best to help.
We do not deliver orders on weekends.
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A la carte orders are on-demand orders that you place manually through the wholesale portal. They’re great for trying new items, covering a busy weekend, or adjusting each order according to your sales forecast. You choose exactly what you need, when you need it—but availability is not guaranteed and cutoff times must be followed. A la carte clients recieve a wholesale rate at a 30% discount from Honeycomb’s retail MSRP.
Recurring orders are standing orders that we fulfill for you on a regular schedule. They can be set up for any regular cadence; weekly, biweekly, monthly, etc.
They’re ideal for businesses that want convenience, consistency, and reliability. You’ll be prioritized in production and billing is handled automatically. Recurring clients can edit, cancel, or skip a standing order any time, but requests need one billing cycle to take effect.
Recurring clients recieve a wholesale rate at a 35% discount from Honeycomb’s retail MSRP.